Concepts
Stakeholders
People who have an interest in the product and its outcome.
Plain English explanation
Stakeholders are anyone who cares about the product — users, customers, managers, or partners. They bring outside feedback into the product conversation.
Why it matters
They provide feedback that helps the team build the right product instead of guessing.
How it works
Stakeholders interact mainly during the Sprint Review, where they provide feedback and help shape future work.
Example
A marketing manager gives feedback on a new feature during the Sprint Review, influencing what the team builds next.
Common myths
Stakeholders are not there to control the team. They provide input, not instructions.
Key points
- Provide feedback
- Influence product direction
- Engage during Sprint Review
- Help validate value
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Learning note
This is a common Agile/Scrum-related term or practice included to help learners understand language often used around Scrum.
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